Bella Bolla: Breaking Free from Third-Party Fees and Achieving $10K+ Monthly Growth
When Bella Bolla partnered with Blue Water Code, they were facing a challenge familiar to many restaurants: high third-party delivery fees eating into their profits and no direct connection with their customers. They needed a solution that would give them control over their online presence and delivery operations.
The Challenge
Like many restaurants, Bella Bolla was relying heavily on platforms like DoorDash to reach online customers. While these services provided visibility, they came with significant drawbacks—steep commission fees on every order and limited ability to build direct customer relationships. The restaurant needed a way to take ownership of their digital sales channel while maintaining the convenience customers expected.
The Blue Water Code Solution
We implemented a comprehensive online ordering system that enabled Bella Bolla to manage deliveries in-house for the first time. This wasn’t just about adding a “order now” button to their website—it was about creating a complete ecosystem that could compete with major delivery platforms while keeping more revenue in-house.
Our approach combined three key elements:
Custom Online Ordering System: We built a user-friendly ordering platform integrated directly into Bella Bolla’s website, giving them complete control over the customer experience from browse to checkout.
Strategic Social Media Management: Our team created and executed targeted social media campaigns that drove traffic to their new ordering system, building awareness and encouraging customers to order direct rather than through third-party apps.
Streamlined Operations: We ensured the backend systems worked seamlessly with their kitchen operations, making in-house delivery management practical and efficient.
The Results
The impact was immediate and substantial. Bella Bolla now generates over $10,000 in additional monthly revenue through their online ordering system and increased social media presence. By bypassing DoorDash fees and keeping orders in-house, they’re retaining significantly more profit on every transaction.
But the numbers tell only part of the story. Bella Bolla now owns their customer data, can implement their own loyalty programs, and has the flexibility to run promotions without splitting revenue with a third party. As we continue to implement new strategies and features, these numbers continue to grow.
Moving Forward
Our partnership with Bella Bolla continues to evolve. We’re constantly testing new approaches, refining the customer experience, and finding innovative ways to drive more direct orders. The foundation we’ve built together has positioned them to compete effectively in an increasingly digital marketplace while maintaining the profit margins they deserve.
Ready to take control of your online ordering and break free from third-party fees? Let’s talk about how Blue Water Code can help your business grow.